Digital Media Literacy and Algorithmic Content Curation (Survey Responses)

This research was conducted to study the Digital Media Literacy Levels of undergraduate students enrolled in a media studies major within the National Capital Region of India - Delhi NCR. Along with the DML levels, the study seeks to find its impact on OTT content consumption of youth as well their awareness on algorithmically curated content recommendations. The results of the survey were put into the Chi-square test in order to find the relationship between variables. DML levels of the users were identified using Composite score method technique.