Sustainable activities and consumption practices.

Every day, people consume products, services and services. This report identifies priority areas for action in order to make everyday behaviour more climate-friendly. The explicit calculation of greenhouse gas savings potentials forms the basis for the presentation of large levers in these areas. For sustainable consumption, both an individual willingness to act and the respective framework conditions are important. Measures can be most effective if they also take into account inequalities and address existing consumption patterns. Evidence-based recommendations for action are given through the presentation of four Austrian model households, which are intended to encourage the derivation of concrete individual options for action to reduce GHG emissions.