Annual Plan for Institutional Advertising and Communication (AGE)

Economic data concerning the investment in advertising and institutional communication of the Ministries of the Government of Spain since 2007. The Plan, approved annually by the Council of Ministers during the month of January, includes information on the institutional campaigns that the AGE plans to carry out and attached bodies, with data on the objective of the campaigns, foreseeable cost, implementation period, communication tools to be used, meaning of the messages, recipients and bodies and entities concerned. Data on dissemination, language and budget implementation are also provided. A final section contains some data relating to commercial campaigns.