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Abstract The article aims to ensure sustainable innovation development in the development of feeding strategies in the framework of the project "Sustainable development of poultry and the creation of a value chain for food production" in the farms of therepublic. Also, for the rational feeding of birds, the application of hydroponic feed technology, the presence of high-calorie protein (crude protein), as well as amino acids, small amounts of cellulose, carotene, calcium and phosphorus in the feed ration creates favorable conditions for the development of chickens.