Artificial General Intelligence (AGI) as a Game Changer in Business: Insights from Systematic Literature Review

The systematic literature review, which was conducted within the strict bounds of PRISMA method, roots the Artificial General Intelligence (AGI) as a gamechanger that will alter the horizon of business environments and, this time, allow business to be as cognitively flexible as human beings. The discussion supports the multidimensional applicability of AGI in augmenting decision-making (e.g., financial-related forecasting), operations improvement (e.g., the automation of processes), and innovative growth (e.g., dynamization of business models) and, at the same time, poses some major risks as the disruption of the workforce, ethical dilemmas, and implementation issues. Most importantly, AGI is predicated beyond linear advances, as it gives rise to hyper-personalisation in customer relationships, strategic resilience prediction potential, and monetisation avenues of data that are reformational altogether competitively. But to achieve these advantages, it requires activating modes of governance, employee reskilling efforts, and ethical protective measures to reduce risks posed both to the society and to operations. Current and future studies must also focus on sector-specific AGI implementation roadmaps, longitudinal studies to assess the long-term socioeconomic implication of AGI in global business ecosystems.