广东省媒体传播力指数监测媒体影响力数据

单纯从发稿量来统计广东省媒体传播情况难免有些片面，为了将广东省媒体影响力数据指标量化呈现，本系统通过统一的指标对广东省媒体发布稿件的效果具象化，分析整个省份媒体的传播影响力。得到具体数值后，为广东省媒体报告统计分析、绩效考核、排行比对等工作提供数据支撑。媒体传播力取值综合考量媒体原创文章数量，媒体被转载数量，媒体最高被转载次数，转载媒体自身的权重四个维度，并对四个维度设置了对应的权重值，得出媒体影响力。 具体公式如下： 媒体传播力=0.25*(0.4*Math.Log(转载文章次数+1,Math.E) +0.45*Math.Log(原创文章数+1,Math.E) + 0.15*Math.Log(单篇文章最高次数+1,Math.E) ) +0.25*( 0.7*Math.Log(转载文章篇数+1,Math.E) + 0.3*Math.Log(单篇文章最高篇数+1,Math.E) )+0.4* Math.Log(媒体权重（自己这个媒体）+1,Math.E) * (原创文章数>0 取1否则取0)0.1 *Math.Log(发稿量+1,Math.E) 媒体传播力数值>0，媒体传播力数值越低，说明该媒体在选定时间范围内，传播力越差；反之，数值越高，说明该媒体在选定时间范围，传播力越强。

Relying solely on the volume of published articles to evaluate the media communication status of Guangdong Province is inevitably one-sided. To quantitatively present the media influence indicators of Guangdong Province, this system uses unified indicators to quantify the effect of articles published by media outlets in Guangdong Province and analyzes the communication influence of media across the entire province. Once specific numerical values are obtained, they provide data support for work such as statistical analysis of media reports, performance appraisal, and ranking comparison in Guangdong Province.

The calculation of Media Communication Capability comprehensively considers four dimensions: the number of original articles published by the media, the number of times the media's articles are reposted, the maximum number of reposts for a single article of the media, and the weight of the reposting media itself. Corresponding weight values are assigned to these four dimensions to derive the media influence. The specific formula is as follows:
Media Communication Capability = 0.25*(0.4*ln(repost_count + 1, e) + 0.45*ln(original_article_count + 1, e) + 0.15*ln(max_single_repost_count + 1, e)) + 0.25*(0.7*ln(total_reposted_articles + 1, e) + 0.3*ln(max_single_reposted_articles + 1, e)) + 0.4*ln(media_self_weight + 1, e) * (1 if original_article_count > 0 else 0) + 0.1*ln(published_article_volume + 1, e)

When the Media Communication Capability value is greater than 0, the lower the value, the poorer the communication capability of the media within the selected time range; conversely, the higher the value, the stronger the communication capability of the media within the selected time range.

搜集汇总

数据集介绍

特点

该数据集由杭州凡闻科技有限公司提供，包含1001条广东省媒体传播力指数监测数据，实时更新。数据通过原创文章数量、被转载数量、最高被转载次数和媒体权重四个维度计算媒体传播力，用于量化广东省媒体的传播影响力，支持媒体报告统计分析、绩效考核和排行比对等工作。