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The People Look at Radio (Special Deck)

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CESSDA2023-03-14 更新2024-08-03 收录
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https://datacatalogue.cessda.eu/detail?lang=en&q=ca1fb98c6d369bf35074fcdf92c20ceb67cc2679175925d6c567f9f0b8378b8b
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资源简介:
Attitudes to listening to the radio and radio advertising. Topics: Satisfaction with the performance of municipal institutions as well as newspapers and radio; comparison of the performance of the mass-media during the war; comparative judgement on the news in newspapers and on the radio; preferred radio broadcasts and length of listening to the radio; judgement on government control over radio stations; assessment of advertising on the radio and judgement on financing radio stations through advertising; attitude to a radio tax to achieve radio free of advertising; naming products for which it should not be permitted to advertise on the radio. Also encoded were: race of respondent, city size. Demography: age (classified); sex; race; marital status; number of children; school education; occupation; size of household; self-assessment of social class; city size.
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GESIS Data Archive for the Social Sciences
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