eCommerce Benchmark KPIs: Beverages in Mexico

In 2023, next to an add-to-cart rate of 12.2%, a cart abandonment rate of 79.8%, and a conversion rate of 2.5%, the eCommerce Benchmark KPIs for Beverages in Mexico also consist of an AOV of US$97.1, a discount rate of 10.2%, and a return rate of 3.1%.

至2023年，墨西哥饮料类电子商务的基准关键绩效指标（KPIs）包括12.2%的加入购物车率、79.8%的购物车放弃率、2.5%的转化率，同时亦涵盖了平均订单价值（AOV）为97.1美元、10.2%的折扣率和3.1%的退货率。