THE ROLE OF COGNITIVE PRAGMATIC FRAMES IN POLITICAL AND DIPLOMATIC DISCOURSE

Political and diplomatic discourse represents a complex communicative domain in which language functions not only as a means of information exchange but also as a strategic instrument for influencing perceptions, constructing identities, and negotiating international relations. Within contemporary linguistic research, cognitive pragmatics has emerged as an important interdisciplinary field that examines how mental representations, contextual assumptions, and pragmatic inferences shape communication. One of the key concepts in cognitive pragmatics is the notion of cognitive pragmatic frames, which refer to structured mental models that guide the interpretation and production of discourse. These frames enable speakers and listeners to organize knowledge, infer meanings, and evaluate communicative intentions within specific socio-political contexts. The present article investigates the role of cognitive pragmatic frames in political and diplomatic discourse, focusing on their functions in framing political narratives, managing ideological representations, facilitating diplomatic negotiations, and shaping public opinion. Drawing upon theories of cognitive linguistics, frame semantics, pragmatics, and discourse analysis, the study explores how political actors strategically activate cognitive frames to achieve persuasive and diplomatic objectives. The findings demonstrate that cognitive pragmatic frames significantly influence the interpretation of political messages, the construction of national and international identities, and the effectiveness of diplomatic communication. The study contributes to a deeper understanding of the cognitive mechanisms underlying political language and diplomatic interaction.