eCommerce Benchmark KPIs: Sports Equipment in Russia

In 2023, next to an add-to-cart rate of 9.7%, a cart abandonment rate of 78.2%, and a conversion rate of 2.1%, the eCommerce Benchmark KPIs for Sports Equipment in Russia also consist of an AOV of US$66.2, a discount rate of 12.4%, and a return rate of 3.8%.

在2023年，俄罗斯体育设备电子商务基准关键绩效指标（KPI）中，除9.7%的加入购物车率、78.2%的购物车放弃率和2.1%的转化率之外，还包括平均订单价值（AOV）为66.2美元、折扣率为12.4%以及退货率为3.8%。