eCommerce Benchmark KPIs: Musical Instruments in Pakistan

In 2023, next to an add-to-cart rate of 9.8%, a cart abandonment rate of 85.4%, and a conversion rate of 1.4%, the eCommerce Benchmark KPIs for Musical Instruments in Pakistan also consist of an AOV of US$132.2, a discount rate of 12.3%, and a return rate of 2.8%.

于2023年，巴基斯坦音乐器材电商行业的基准关键绩效指标（KPIs）中，除9.8%的加入购物车比率、85.4%的购物车放弃比率和1.4%的转化率之外，还包括平均订单价值（AOV）为132.2美元、折扣率为12.3%以及退货率为2.8%。