Value of beer retail sales in Italy 2023, by beer type

According to data, moderate pale beer retail sales in Italy reached 1.6 billion euros in 2023, followed by strong pale beers with sales of 258 million euros. Lastly, dark beers were the least sold category, as they generated a sales revenue of 16 million euros.

根据数据，2023年意大利中等色泽啤酒的零售销售额达到16亿欧元，紧随其后的是色泽鲜明的啤酒，其销售额为2.58亿欧元。最后，深色啤酒成为销量最少的类别，其销售额仅为1600万欧元。