Share of global marketers using influencers in 2019, by tier
收藏www.statista.com2023-01-06 更新2025-03-25 收录
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https://www.statista.com/statistics/1092616/marketers-using-influencers-by-tier-worldwide/
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During a survey of global marketers concluded in early 2019, 36 percent of industry professionals said they mostly cooperated with micro influencers in their campaigns. On the other hand, 30 percent of marketers indicated partnerships with celebrities and high-tiered influencers.
在2019年初进行的全球市场调查中，36%的行业专业人士表示，他们在营销活动中主要与微型影响者进行合作。另一方面，30%的营销人员指出，他们与名人及高级别影响者建立了合作关系。
提供机构：
Advertising & Marketing
