UTAUT2 Dataset on Gen Z Use of Short Learning Videos

This dataset contains raw survey data collected from 207 Generation Z students at the University of Guelma, Algeria. The data was gathered via an online questionnaire to investigate the adoption of short educational videos for academic purposes in higher education, based on an extended Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) model.The dataset includes responses for variables representing the following constructs from the extended UTAUT2 model and related factors:Performance Expectancy (PE)Effort Expectancy (EE)Social Influence (SI)Habit (HT)Hedonic Motivation (HM)Price Value (PV)Facilitating Conditions (FC)Personalization (PERS)Behavioral Intention (BI)Use Behavior (UB)Demographic information for participants is also included:AgeGenderEducation LevelFaculty \/ Specialty