X/Twitter: number of monthly active users 2010-2019

How many people use X/Twitter?As of the first quarter of 2019, X/Twitter averaged 330 million monthly active users, a decline from its all-time high of 336 MAU in the first quarter of 2018. As of the first quarter of 2019, the company switched its user reporting metric to monetizable daily active users (mDAU).X/TwitterX/Twitter is a social networking and microblogging service, enabling registered users to read and post short messages called tweets. X/Twitter messages are limited to 280 characters and users are also able to upload photos or short videos. Tweets are posted to a publicly available profile or can be sent as direct messages to other users. Part of the social platform’s appeal is the ability of users to follow any other user with a public profile, enabling users to interact with celebrities who regularly post on the social media site. Currently, the most-followed person on Twitter is singer Katy Perry with more than 107 million followers. Twitter has also become an important communications channel for governments and heads of state – U.S. President Donald Trump was the most-followed world leader on Twitter, followed by Pope Francis and Indian Prime Minister Narendra Modi. Despite the widespread usage among the rich and famous, the decline in active users has not been impressing investors as the platform is largely reliant on delivering advertising to users in order to generate revenues. Twitter’s company revenue in 2018 amounted to three billion U.S. dollars, up from 2.44 billion in the preceding fiscal year. Twitter was only recently able to report a positive annual result for the first time, when the company generated 1.2 billion U.S. dollars in net income in 2018.

X/Twitter的月活跃用户数量究竟几何？截至2019年第一季度，X/Twitter的月活跃用户平均达到3.3亿，较2018年第一季度创下的3.36亿的历史最高值有所下降。自2019年第一季度起，该公司已将用户报告的指标更改为可货币化的日活跃用户（mDAU）。X/Twitter是一家社交网络和微博服务提供商，允许注册用户阅读和发布称为推文的简短消息。X/Twitter的消息限制在280个字符以内，用户还能够上传照片或短片。推文可发布在公开的个人资料中，亦或作为私信发送给其他用户。该社交平台的一大吸引力在于用户能够关注任何拥有公开个人资料的他人，使得用户能够与频繁在该社交媒体网站上发布内容的名人进行互动。目前，Twitter上粉丝数量最多的是歌手凯蒂·佩里，拥有超过1.07亿的粉丝。Twitter已成为政府和各国元首的重要沟通渠道——美国总统唐纳德·特朗普是Twitter上最受关注的全球领袖，其次是教皇方济各和印度总理纳伦德拉·莫迪。尽管在名人和富豪中广泛使用，但活跃用户数量的下降并未给投资者留下深刻印象，因为该平台主要依赖向用户投放广告以产生收入。2018年，Twitter的营业收入达到30亿美元，较前一年财政年度的24.4亿美元有所增长。Twitter最近才首次报告了正面的年度业绩，当年公司净收入达到12亿美元。