Andrews Wharton's 1.8 billion Consumer Email Information database to Power Your Identity Graph, Identity Linkage, and Customer Recognition

Andrew Wharton's US Consumer Email Databases provide over 580 million current and active email email address records on our 36 month Production Email Database, and additionally over 1.4 billion historical records on our Legacy Email Database that provide a look-back at the digital and terrestrial identity information associated with a consumer. This information has been collected from website registrations and is 100% opted-in for Third Party Uses. The Email Address Data is 100% populated with email address, HEMS (MD5, Sha1, Sha256) first name, last name, postal address (primary and secondary), IP Address, Time Stamp(s) for Last Registration, Verification, and First Seen. Additionally our email address information assets can be linked with our Date-of-Birth and Phone Number databases to provide a powerful solution for consumer identity recognition and verification platforms. As an add-on to our current and historical information we also offer a database of hard-bounce email addresses. These are email addresses that have hard-bounced during our large-scale email email campaign deployments or were identified as hard-bounces during our email verification processes. This database provides over 400 million unproductive email addresses useable as a part of suppression or fraud identification applications. Our Email Information Assets are being utilized by major Identity Graph and Identity Linkage platforms due to our comprehensive information that links the email address to consumer identity and IP Address information. Our IP Addresses provide a strong alternative approach when faced with third party cookie deprecation in the digital ecosystem. Our digital advertising partners utilize this information to understand where their clients customers and prospects are online and align media and content with consumer behavior. The additional email addresses, mobile phone numbers, and IP Addresses also work to increase the reach of your digital audience. This information has the scale and depth to help drive the creation of new platforms and products, and provide major enhancements to existing platforms.

搜集汇总

背景与挑战

背景概述

该数据集提供约18亿条消费者电子邮件信息，包括当前活跃和历史记录，数据来源于网站注册且用户已授权第三方使用。它包含电子邮件地址、加密姓名、邮政地址、IP地址及时间戳等字段，可关联其他数据库以增强身份识别与验证，并支持硬退回地址用于欺诈抑制。这些信息被身份图谱平台广泛采用，尤其在第三方Cookie淘汰的背景下，IP地址成为关键替代方案，帮助数字广告合作伙伴扩展受众覆盖和理解消费者在线行为。