Willingness to pay for organic food products among consumers in Vietnam 2023

According to the survey conducted by Rakuten Insight in September 2023, approximately 45 percent Vietnamese respondents were willing to spend up to 25 percent more on organic food than conventional food products. Meanwhile, six percent of them did not have a limit when it comes to buying organic food.

根据Rakuten Insight于2023年9月进行的调查，大约45%的越南受访者愿意在有机食品上比传统食品产品多支出高达25%的费用。与此同时，其中6%的受访者对于购买有机食品并无金额上的限制。

搜集汇总

背景与挑战

背景概述

该数据集基于Rakuten Insight在2023年9月进行的一项在线调查，旨在研究越南消费者对有机食品的支付意愿。调查覆盖了4648名16岁及以上的男性和女性受访者，核心问题是探究他们愿意为有机食品比常规食品多支付多少费用。