Rice meal retail market size in Japan 2011-2025

In fiscal year 2020, the sales value of the rice meal market in Japan amounted to 2.35 trillion Japanese yen, an increase from about 2.2 trillion yen in fiscal 2011. Prepared rice meals are staple products at convenience stores, kiosks, and supermarkets in Japan, with filled rice balls (onigiri) and takeaway lunches (bento) being popular options during quick lunch breaks.

在财政年度2020年，日本大米饭市场的销售额达到2.35万亿日元，相较于2011财政年度的约2.2万亿日元有所增长。在日本，预制大米饭作为便利商店、售货亭及超市中的主食，填充式饭团（おにぎり）和外带便当（弁当）成为快捷午餐时段的受欢迎选择。