eCommerce Benchmark KPIs: Stationery, Crafts & Art Supplies in South Africa

In 2023, next to an add-to-cart rate of 12%, a cart abandonment rate of 82.3%, and a conversion rate of 2.1%, the eCommerce Benchmark KPIs for Stationery, Crafts & Art Supplies in South Africa also consist of an AOV of US$31.7, a discount rate of 8.5%, and a return rate of 2.4%.

至2023年，南非文具、工艺与艺术用品的电子商务基准关键绩效指标（KPIs）包括：12%的加入购物车率、82.3%的购物车放弃率、2.1%的转化率、平均订单价值（AOV）为31.7美元、8.5%的折扣率和2.4%的退货率。