Austria's image in Hungary 1989 - a comparison to Germany and Switzerland (OA edition)
收藏AUSSDA - Austrian Social Science Data Archive2025-12-10 更新2026-05-11 收录
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https://data.aussda.at/citation?persistentId=doi:10.11587/C6B9M1
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资源简介:
Full edition for public use. The country image of Austria in comparison with Germany's and Switzerland's image in Hungary 1989. The study evaluates Austria's image and its comparison countries - Germany and Switzerland – among educational elites and was part of the project »Austria's image in the world«. A method called »Non-verbal Image Measuring« was applied in this survey: In addition to verbal items, pictures and pieces of music were used to measure the images of the three countries.
本数据集为面向公共使用的完整版。本次调查聚焦1989年匈牙利语境下奥地利、德国与瑞士的国家形象对比。研究针对教育精英群体,评估奥地利及其对比国德国、瑞士的国家形象,隶属于项目「全球视野下的奥地利国家形象("Austria's image in the world")」。本次调查采用非语言形象测量法(Non-verbal Image Measuring):除语言测评条目外,研究还通过图片与音乐片段来刻画并测量三国的国家形象。
提供机构:
Vienna University of Economics and Business: Institute for Marketing & Consumer Research
创建时间:
2024-01-01



