THE IMPACT OF HUMAN RESOURCE MANAGEMENT ON THE ECONOMIC PROFITABILITY OF AN ENTERPRISE

This article examines the impact of human resource management (HRM) on the economic profitability of enterprises. The study analyzes how effective management of employees contributes to improving organizational performance, increasing productivity, and enhancing overall financial results. It highlights the role of recruitment, training and development, motivation systems, performance evaluation, and employee retention in ensuring business success. The article also explores the relationship between human capital development and competitive advantage in modern market conditions. Furthermore, it discusses how strategic human resource management practices influence cost reduction, efficiency improvement, and sustainable profitability. Based on the analysis, the article provides conclusions on the importance of integrating HRM strategies into the overall economic development of enterprises.