eCommerce Benchmark KPIs: Food in New Zealand

In 2023, next to an add-to-cart rate of 13.9%, a cart abandonment rate of 51.7%, and a conversion rate of 6.7%, the eCommerce Benchmark KPIs for Food in New Zealand also consist of an AOV of US$74.6, a discount rate of 11.9%, and a return rate of 7.5%.

于2023年，新西兰食品电商领域的关键绩效指标（KPIs）除13.9%的加入购物车率、51.7%的购物车放弃率和6.7%的转化率之外，还包括平均订单价值（AOV）为74.6美元、折扣率为11.9%以及退货率为7.5%。