Leading motivations of foreign tourists to visit Japan 2023

According to a survey conducted in departure lobbies of Japanese airports and seaports in 2023, for 83.2 percent of foreign tourists, eating Japanese food constituted a motivation to come to Japan. According to the survey, experiencing Japanese cuisine was the most common reason for foreign visitors that motivated them to come to Japan, followed by shopping-related activities. Characteristics of traditional Japanese eating experience Globalization has contributed to the diversification of food. Today, dining out in metropolitan areas in Japan offers a broad variety of choices, from traditional Japanese food to Western-style junk food. One defining aspect of the traditional Japanese dining experience might be its group-oriented character. The gastronomic setting, which includes the arrangement and utilization of furniture and tableware, the presentation of food, and the eating customs enable and facilitate communal eating. Busy modern life and changes in social structures challenge traditional eating customs. Solo dining is on the rise, and many employees state that they do not have enough time to lead a healthy food life.  Noodle dishes   Two fundamental types of noodle dishes exist, namely Japanese style udon and soba, as well as Chinese style ramen. Udon and soba enjoy nationwide popularity, as attested by the annual sales figures of udon and soba shops. Soba and udon dishes can be served in manifold ways and often feature a simple broth and toppings. Udon noodles are slightly thicker and have a different consistency than soba noodles. Typically, udon and soba dishes are simple, light, and are relatively bland in flavor. Ramen is an import from China but has been “Japanized” like many other cultural imports have. The annual sales figures of ramen indicate that ramen also enjoys nationwide popularity. There is a huge variety of ramen dishes with countless local specialties that have been developed. Ramen typically consists of a strong-flavored broth with various vegetables and meat and sometimes boiled eggs.

根据2023年在日本机场和海港的出发大厅进行的调查，对于83.2%的外国游客而言，品尝日本料理成为其来日本的主要动机。调查结果显示，体验日本料理是外国游客前来日本最普遍的动机，紧随其后的是与购物相关的活动。传统日本餐饮体验的特征：全球化促进了食物的多样化。如今，在日本都市地区外出就餐，人们可以选择从传统日本料理到西式快餐的广泛选择。传统日本餐饮体验的一个显著特点可能是其以群体为中心的特性。餐饮环境，包括家具和餐具的布置与使用、食物的呈现以及饮食习惯，都为集体用餐提供了便利。繁忙的现代生活和社交结构的变化对传统餐饮习俗提出了挑战。独自用餐的趋势日益上升，许多员工表示他们没有足够的时间过上健康的生活。面条菜肴：存在两种基本类型的面条菜肴，即日本风格的乌冬面和荞麦面，以及中国风格的拉面。乌冬面和荞麦面在全国范围内享有盛名，这从乌冬面和荞麦面店的年度销售数据中可见一斑。乌冬面和荞麦面可以以多种方式供应，通常以简单的汤底和配料为特色。乌冬面的直径略大于荞麦面，口感也略有不同。通常，乌冬面和荞麦面菜肴简单、清淡，口味相对平淡。拉面虽然源自中国，但就像许多其他文化输入一样，已经“日本化”。拉面的年度销售数据表明，拉面也深受全国范围内的喜爱。拉面种类繁多，有无数的地方特色菜肴被开发出来。拉面通常由味道浓郁的汤底、各种蔬菜和肉类以及有时还有煮鸡蛋组成。