Apparel purchases: factors UK consumers consider 2019

This chart shows the distribution of factors that consumers consider in their apparel purchases in the United Kingdom (UK) as of March 2019. According to a survey carried out by ProdegeMR, price was the leading factor that influence apparel purchases of UK consumers. For 64 percent of consumers, quality was the main factor to be considered. The least popular factor was country of origin, which garnered positive response from only 5 percent of surveyed consumers.

此图表展示了截至2019年3月，英国消费者在选购服装时所考虑因素的分布情况。根据ProdegeMR公司进行的一项调查，价格是影响英国消费者服装购买决策的首要因素。对于64%的消费者而言，质量是首要考虑的因素。最不受欢迎的因素为原产国，仅获得了5%受访消费者的正面反馈。