CONTENT AND TYPES OF INNOVATION AND DIGITAL MANAGEMENT TECHNOLOGIES

In the context of globalization, the digital economy and the rapid development of information and communication technologies, management systems are undergoing a fundamental renewal. Traditional administrative and methodological management methods are no longer sufficient to quickly and effectively solve complex socio-economic problems. Therefore, the introduction of innovative and digital management technologies has become one of the most relevant areas of modern management. Especially at the level of management closest to the population, such as the mahalla, the use of digital and innovative management technologies is of great importance in improving the quality of management decisions, the effective use of resources and expanding the scope of social services. The essence of innovative and digital management technologies is a system aimed at increasing efficiency in management processes through the use of new approaches, modern information technologies and data-based decision-making mechanisms.