Leading products consumers look for during Black Friday in Europe 2023

European shoppers said they primarily looked for electronics products during the Black Friday sales events. According to the results of a 2023 survey, following electronics, clothing and accessories, as well as home appliances and decor, were the most popular three categories European consumers were interested in.

欧洲消费者在黑色星期五促销活动中，主要寻求电子产品。根据2023年调查结果，在电子产品之后，消费者最感兴趣的三大类别依次为服装及配饰、家用电器与装饰。