Detroit Metro Area Communities Study (DMACS) Wave 12, Michigan, 2021

The Detroit Metro Area Communities Study (DMACS) is a panel survey of Detroit residents launched in 2016. The original panel of respondents was drawn from an address-based probability sample of all occupied Detroit households. In subsequent years, the panel has been refreshed through additional address-based sampling. The 12th survey wave, collected between January 6, 2021 and March 5, 2021 included a sample refresh using multiple recruitment modes (mail, email, text, and phone). The researchers sent a total of 11,655 invitations to the survey: 1,766 to existing DMACS panelists who had already responded to at least one prior survey and 9,889 to residents of a randomly-selected address-based refreshment sample of Detroit households. This refreshment included an oversample of households in Census block groups that were at least 70% Hispanic and households in Strategic Neighborhood Fund (SNF) neighborhoods. Surveys were self-administered online or interviewer-administered via telephone. Adaptive design was used to increase response rates amongst hard-to-reach subgroups. The researchers report results for the 2,238 Detroit residents who completed the survey. The researchers obtained an overall response rate of 20.22% (using American Association for Public Opinion Research (AAPOR) Response Rate 1); 72.6% for existing panelists and 10.4% for new panelists.