Two-Face Leadership Index (TFLI) Dataset: YouTube Audience Perception of CEO Communications — Admiration vs Rivalry Face Analysis (n=1,057, April 2026)

This dataset contains 1,057 YouTube comments collected viathe YouTube Data API v3 (April 2026) across five domainsof CEO communications content:(1) CEO earnings call transcript AI strategy 2024-2025(2) CEO investor day keynote digital transformation(3) CEO conference speech AI technology company strategy(4) CEO leadership interview organizational culture 2024(5) CEO annual report shareholder letter digital 2024-2025 The corpus is the primary empirical validation dataset forthe Two-Face Leadership Index (TFLI) — a novel computationalmetric operationalising audience perception of CEO narcissismas the ratio of Admiration Face to Rivalry Face markers innaturalistic audience-generated discourse. TFLI = (Admiration - Rivalry) / (Admiration + Rivalry)Range: -1.0 (pure Rivalry/Path B) to +1.0 (pure Admiration/Path A) Grounded in: Turock (2005) Narcissistic Wound Theory,Upper Echelons Theory (Hambrick & Mason, 1984),Li, Yang & Liu (2025) CEO narcissism framework,and the Two-Face Model (citation omitted blind review). KEY FINDINGS:- Mean TFLI: 0.6981 (Admiration Face dominant overall)- Admiration marker density: 0.3531/100 tokens- Rivalry marker density: 0.0196/100 tokens- Org. Identification density: 0.8184/100 tokens (dominant)- Digital Anxiety density: 0.0089/100 tokens- Administrative Betrayal density: 0.0053/100 tokens- Admiration (Path A) cluster: 45 comments (84.9% categorised)- Rivalry (Path B) cluster: 8 comments (15.1% categorised) DOMAIN-LEVEL TFLI:- CEO earnings calls AI strategy: TFLI=1.000 (pure Admiration)- CEO investor day keynotes: TFLI=1.000 (pure Admiration)- CEO AI conference speeches: TFLI=0.8824- CEO leadership interviews: TFLI=0.5833- CEO annual reports/letters: TFLI=0.4286 (most balanced) THEORETICAL SIGNIFICANCE:High Org. Identification density (0.8184) vs low Rivalry(0.0196) confirms that formal CEO communications aredominated by Admiration Face performance — consistent withTwo-Face model prediction that Path B (Rivalry Face) issuppressed in public-facing communications and emergesonly in internal/informal contexts. Annual reports showlowest TFLI (0.4286) — closest to Two-Face switching,suggesting longer-form strategic communications revealmore authentic psychological profile than scripted speeches. Files:- ceo_videos.csv: 50 unique videos metadata- ceo_comments.csv: 1,057 raw comments- ceo_tfli_results.csv: TFLI scores + face annotation Method: YouTube Data API v3. Python 3.12, April 2026.