Data from: Community Credit mapping of trust in consumer financial services

The Community Credit research project explores pathways for trusted
collaboration between credit unions and the communities they serve. To
understand the experiences of people historically underserved by the
consumer financial services industry, we focused in particular on the
lived experience of low-income residents in Southern California. As part
of a larger, mixed-methods study, in 2022 we mapped the landscape of
financial services providers and advertisements in low-income
neighborhoods in Orange County. Through documenting the presence of
alternative financial services (AFS) providers and fringe financial
advertisements, alongside traditional financial services providers, we
investigated the spatial relationship between these businesses, as well as
the factors that create consumers’ sense of (dis)trust in them. This data
set contains photographs taken as part of this mapping research. All study
materials and procedures were approved by the University of California,
Irvine Office of Human Research Protections and the Institutional Review
Board (protocol ID 20216839). This material is based upon work supported
by the National Science Foundation under Grant No. 2137567. Any opinions,
findings, and conclusions or recommendations expressed in this material
are those of the author(s) and do not necessarily reflect the views of the
National Science Foundation.