淘宝网用户购买剃须膏消费能力分层数据

统计分析剃须膏消费数据，通过对历史下单用户画像建立，对用户进行标签制定，定位用户消费级别，可以为不同区域产品周转仓的设立以及消费者广告营销策略提供数据支持。1、采集各季度的各个用户购买剃须膏的数量、产品规格等数据。2、数据加工：当季总消费数量为当季度的各个用户购买剃须膏的数量之和，用户消费占比(%)=消费数量/总消费数量*100%。3、用户消费能力运用ABCDEF分级法，对用户消费占比≥3%的，给予A类用户分级；用户消费占比≥2%不足3%的，给予B类用户分级；用户消费占比≥1%不足2%区间的，给予C类用户分级；用户消费占比≥0.5%不足1%区间的，给予D类用户分级；用户消费占比≥0.1%不足0.5%区间的，给予E类用户分级；用户消费占比＜0.1%的，给予F类用户分级。This dataset conducts statistical analysis on shaving cream consumption data, which is built based on historical order user profiles, formulates user tags, and identifies user consumption tiers, providing data support for the establishment of regional product distribution warehouses and consumer advertising and marketing strategies. 1. Data Collection: Collect data including the purchase quantity of shaving cream and product specifications of each user in each quarter. 2. Data Processing: The total quarterly consumption volume is the sum of the shaving cream purchase quantities of all users in the corresponding quarter; the user consumption share (%) = (consumption volume / total quarterly consumption volume) * 100%. 3. User Consumption Capability Classification: Adopt the ABCDEF classification method. Users with a consumption share ≥3% are classified as Type A; users with a consumption share ≥2% but <3% are classified as Type B; users with a consumption share ≥1% but <2% are classified as Type C; users with a consumption share ≥0.5% but <1% are classified as Type D; users with a consumption share ≥0.1% but <0.5% are classified as Type E; users with a consumption share <0.1% are classified as Type F.