Whole Foods Market advertising expense worldwide 2013-2017

The timeline shows the advertising expenditure of Whole Foods Market worldwide from 2013 to 2017. For the 52 weeks ended on September 24, 2017, the total advertising expense of Whole Foods Market amounted to approximately 113 million U.S. dollars. Whole Foods Market is an organic grocery retailer, operating stores in the U.S., Canada and the United Kingdom.Whole Foods MarketThe United States was the world’s largest organic food market in 2015, accounting for over half of organic retail sales. That year, global sales of organic food products exceeded 80 billion U.S. dollars.Tagged as “America’s Healthiest Grocery Store™”, Whole Foods Market is a U.S. supermarket chain which specializes in organic food. The company had its beginnings in 1980, when John Mackey and Renee Lawson Hardy opened SaferWay, a small natural foods store in Austin, Texas. The merger between SaferWay and Clarksville Natural Grocery resulted in the opening of the first Whole Foods Market on September 20, 1980.Over the past five years, Whole Foods Market has generated some twelve to sixteen billion U.S. dollars in annual net sales worldwide. The company’s U.S. retail stores accounted for the majority of global sales—only three percent of sales came from Canadian and U.K. retailers in 2017. Sales of non-perishable products comprised roughly one-third of total sales during this period, while prepared food and bakery products brought in nearly 19 percent. Furthermore, the company’s total net income amounted to 245 million U.S. dollars during the 52-week period ended September 24, 2017. Whole Foods Market is a major player in the international organic food industry, with 470 stores in the United States, Canada and the United Kingdom.

本时间线展现了 Whole Foods Market 自2013年至2017年全球范围内的广告支出情况。截至2017年9月24日的52周内，Whole Foods Market 的总广告费用约为1.13亿美元。Whole Foods Market 是一家有机食品零售商，在美国、加拿大及英国运营门店。2015年，美国成为全球最大的有机食品市场，占有机零售销售额的一半以上。当年，全球有机食品产品销售额超过800亿美元。被誉为“美国最健康的杂货店™”，Whole Foods Market 是一家专注于有机食品的美国超市连锁企业。公司起源于1980年，当时约翰·麦基（John Mackey）和雷妮·劳森·哈迪（Renee Lawson Hardy）在德克萨斯州奥斯汀开设了小型天然食品店 SaferWay。SaferWay 与 Clarksville Natural Grocery 的合并导致了 Whole Foods Market 的第一家门店于1980年9月20日开业。在过去五年中，Whole Foods Market 全球年净销售额达到约120亿至160亿美元。公司的美国零售门店占据了全球销售额的大部分——2017年，仅有3%的销售额来自加拿大和英国的零售商。在此期间，非易腐产品的销售额占到了总销售额的三分之一左右，而预制食品和面包产品则贡献了近19%的销售额。此外，截至2017年9月24日结束的52周内，公司的总净收入达到2.45亿美元。Whole Foods Market 是国际有机食品行业的主要参与者，在美国、加拿大和英国拥有470家门店。