LEXICAL SEMANTICS AND ITS IMPACT ON SHAPING CULTURAL PERCEPTION IN LANGUAGE

This article explores the field of lexical semantics and its significant role in shaping cultural perception within language. Lexical semantics, as a branch of linguistics, examines the meaning of words and their interrelations, revealing how language encodes cultural values, social norms, and collective cognition. The study analyzes various lexical items across languages, demonstrating how differences in word meanings can influence cultural understanding and worldview. Furthermore, the article highlights the dynamic interplay between language and culture, emphasizing that shifts in lexical semantics reflect changes in societal attitudes and cultural identity. This research contributes to a deeper understanding of the interconnection between linguistic meaning and cultural perception, providing insights for cross-cultural communication, translation studies, and cognitive linguistics.