Leading beauty brands on Facebook India 2020, by number of fans

The most popular personal care brand on Facebook in India as of April 2020 was Axe with over 3.63 million fans. Under the Hindustan Unilever umbrella, the men's grooming products brand was launched in the south Asian country in 1999 and rose to popularity arguably due to its catchy advertisements. Other brands in this category included Lakme, Gillette, and Beardo. In comparison to 2019, there was a drop in the total number of fans for each brand.

截至2020年4月，Facebook在印度的最受欢迎的个人护理品牌为AXE，拥有超过363万粉丝。该男性美容产品品牌隶属于印度联合利华集团，于1999年进入南亚市场，其知名度或许得益于其引人入胜的广告。同类别品牌还包括了莱美、吉列和百朗。与2019年相比，每个品牌的粉丝总数均有所下降。