DOOH share in OOH ad spend in the UK 2015-2027

In 2022, digital out-of-hone (DOOH) accounted for 63 percent of out-of-home advertising spending in the United Kingdom (UK), up from 32 percent seven years earlier. The source projected that the share would increase to 75 percent by 2027.

于2022年，户外数字广告（DOOH）在英国（UK）户外广告支出中所占比重达到了63%，相较于七年前上升了32个百分点。据预测，至2027年，这一比例将增至75%。