Shipping communication carried out by e-commerce businesses and carriers France 2020

Emailing strategy is an important part of e-commerce. With a push from the virulent COVID-19 crisis, the source has analyzed e-commerce businesses' shipping communication in France in 2020. Thus, in more as half of the cases, both the online retailer and the transport provider were communicating with customers during shipping. Furthermore, 24 businesses out of 100 took care of shipping communication alone, whilst nine percent of businesses left it to the transporter alone.

电子邮件营销策略是电子商务领域的关键组成部分。在新冠疫情这一剧烈危机的推动下，本研究对法国2020年的电子商务企业的物流沟通进行了分析。因此，在超过一半的情况下，无论是在线零售商还是运输提供商，均在物流过程中与顾客进行沟通。此外，在100家企业中，有24家专注于处理物流沟通，而九分之一的商家则完全将此任务委托给运输商。