eCommerce Benchmark KPIs: Homeware in the Netherlands

In 2023, next to an add-to-cart rate of 11.9%, a cart abandonment rate of 68.7%, and a conversion rate of 3.7%, the eCommerce Benchmark KPIs for Homeware in the Netherlands also consist of an AOV of US$95, a discount rate of 10.5%, and a return rate of 6.6%.

于2023年，荷兰家居用品电商基准关键绩效指标（KPI）包括：购物车添加率11.9%，购物车放弃率68.7%，转化率3.7%，平均订单价值（AOV）95美元，折扣率10.5%，以及退货率6.6%。