ALGAE TO FUTURE From Fundamental Algae Research to Applied Industrial Practice

Questionnaire in connection with the project Algae to Future.

Consumer acceptance is pivotal for the success of new foods, and it is therefore necessary to understand the determinants influencing consumers’ behaviour for microalgae-based food. The current study explores the influence of various factors on consumers’ attitude, purchase intention and willingness to pay for two microalgae-based products (bread and beer). An online survey with a consumer panel (N = 1,011) was conducted, and a structural equation modelling procedure was implemented.

For more information check: https://doi.org/10.1016/j.fufo.2022.100205 (is in other materials)