Influence of Google shopping ads on intention to purchase among Generation Y in Cape Town

Name: Influence of Google shopping ads on intention to purchase among Generation Y in Cape Town
Creator: Cape Peninsula University of Technology
Published: 2023-11-22T09:14:57+08:00

DataCite Commons2024-01-31 更新2024-07-13 收录

广告效果

消费者行为

数据链接：

https://esango.cput.ac.za/articles/dataset/Influence_of_Google_shopping_ads_on_intention_to_purchase_among_Generation_Y_in_Cape_Town/24037794/1 数据链接链接失效反馈

官方服务：

资源简介：

Ethics clearance number: 2019FOBREC720The dataset was collected from Generation Y respondents in South Africa (mainly in Cape Town) regarding attitudes towards Google Shopping Ads.

提供机构：

Cape Peninsula University of Technology

创建时间：

2023-11-22

Influence of Google shopping ads on intention to purchase among Generation Y in Cape Town

资源简介：

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