Ali Display

该数据集由阿里巴巴提供，旨在估算淘宝展示广告的点击通过率。其中，将点击过的样本视为正样本，而曝光但未点击的样本则被视为负样本。该数据集的任务是对点击通过率进行预测。

This dataset is provided by Alibaba, aiming to estimate the click-through rate (CTR) of Taobao display advertisements. Specifically, samples with clicks are treated as positive samples, while those that were exposed but not clicked are regarded as negative samples. The task of this dataset is to predict the click-through rate.