Finite mixture model.

Table 3 captures the results of the three component model outlined in the methodology, where a multinomial logit was used to predict class membership based on Total Deal Value. The finite mixture model demonstrates a downward trend in total deal value from class 1. This effect is most prominent in class 2 with a coefficient of -8.6953 on total deal value, -6.2622 for total deal value in class 3.