eCommerce Benchmark KPIs: Footwear in Portugal

In 2023, next to an add-to-cart rate of 15.2%, a cart abandonment rate of 80%, and a conversion rate of 3%, the eCommerce Benchmark KPIs for Footwear in Portugal also consist of an AOV of US$84.2, a discount rate of 7.2%, and a return rate of 13.3%.

在2023年，葡萄牙鞋类电子商务基准关键绩效指标（KPIs）除15.2%的加入购物车率、80%的购物车放弃率和3%的转化率外，还涵盖平均订单价值（AOV）为84.2美元、折扣率为7.2%以及退货率为13.3%。