Dataset (purch.txt) of Modelling Category-level Purchase Timing with Brand-level Marketing Variables
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下载链接：
https://doi.org/10.7910/DVN/SCJ2KG
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资源简介：
Contains household level purchase histories Variables: id household identifier date date of purchase vol purchased volume in ounces brand brand number Brand coding: 1=Cheer 2=Oxidol 3=Surf 4=Tide 5=Wisk 6=Rest
创建时间：
2009-11-24
