Let the World Breathe Let the World Breathe

Contributor(s): The World Health Organization The History of Medicine Division. Prints and Photographs Collection Publication: The World Health Organization, [ca. 1984] Language(s): English Format: Still image Subject(s): Environmental Pollution Public Health Genre(s): Archival Materials Posters Slides (photographs) Abstract: This image, featuring two children playing in a stream, employs a common motif in public health posters--the photographs of children are used to evoke a feeling of responsibility or accountability in the viewer. The specific message is only conveyed clearly with the combination of image and text. The viewer is encouraged to read the poster in order to discover its meaning. Even the headline--"Let the world breathe"--is too general to communicate the central piece of advice: "Use chemicals with care to keep air fresh and water pure." The poster encourages behavior modification by emphasizing the consequences of complacency, not for the viewer alone but for innocent children as well.. NOTE: Slide of original poster image is slightly blurry. Copyright: This item may be under copyright protection; contact the copyright owner for permission before re-use. Extent: 1 pages NLM Unique ID: 101584655X45 (See in Profiles in Science) Profiles in Science ID: VCBBDF Permanent Link: http://resource.nlm.nih.gov/101584655X45 Archival Collection: Visual Culture and Health Posters (Profiles in Science)