The IT-Business Equilibrium Model: Understanding the Dynamics between Business Demand and IT Supply

The factors that could be used to define, measure, and improve IT flexibility are not considered to be well-defined or understood. A theoretical framework for understanding and determining such factors is proposed in this article, which could be used by business and IT leaders to assess their IT flexibility. Organizations can use this framework, termed the IT-business equilibrium model, as a tool to improve their own IT flexibility as a means to improve their IT effectiveness and ultimately achieve sustained competitive advantage for their businesses.