Time spent among different age groups with TV in the U.S. Q3 2020, by device type

The time spent watching TV in the United States remains high, with the audience over 35 years tending to spend more time on traditional TV over connected TV. People above 65 years were leading the group by spending over six hours a day on traditional TV. The time spent on connected TVs was topped by 18 to 34 years, with roughly one and a half hours.

在美国，观看电视的时间依然居高不下，35岁以上的观众倾向于在传统电视上花费更多时间，相较于互联电视。65岁以上的观众群体在传统电视上的观看时间尤为突出，日均超过六小时。在互联电视上的观看时间则由18至34岁的观众群体占据首位，大约为每小时一点五。