TrueData In-Market, Location, POI Data (United States)

Deterministic lat/long location/POI data. Layer custom modeled in-market behavior data based on user attributes. Activate across Desktop, Mobile App/Web, CTV, DOOH, Audio. POIs include retail, entertainment, travel, and financial institutions. Can be delivered in raw lat/long segments or as in built out POI segments using our location graph.

搜集汇总

背景与挑战

背景概述

该数据集提供美国市场的确定性经纬度位置和POI数据，基于用户属性建模市场行为，可在桌面、移动应用/网页、CTV、DOOH和音频等多平台激活。POI涵盖零售、娱乐、旅行和金融机构，数据可以原始经纬度段或基于位置图谱的POI段形式交付。