MBI Sociodemographic-Bundle Basic for Bosnia and Herzegovina
收藏Snowflake2025-06-30 更新2025-07-01 收录
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https://app.snowflake.com/marketplace/listing/GZSYZ12OI9I
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资源简介:
MBI's sociodemographic data is available for many countries worldwide. All data comes from a single source, ensuring consistency and comparability across markets. Depending on the country, different variables are available. The Sociodemographics-Bundle Basic for Bosnia and Herzegovina at the 5-digit postcode level includes the following variables:
- CTRYCODE: Two digit country code by ISO 3166
- NAME: Name of administrative area / Name of the most populous administrative area / Name of the respective micro-area or the next higher level
- POSTCODE: Postal code
- P_PRM: Population (Nighttime) year average: per mill of country
- P_T: Population (Nighttime) year average: total number
If you require a variable not included in the Basic Bundle, feel free to reach out. We will be happy to help you find a product that fits your needs.
The data offered on this site are sociodemographic data at the postal code level. This fine-grained level of detail makes the data suitable for a wide range of applications – for example, enriching customer databases, which are often organized by postal code. Additional geographic levels are available for most countries upon request.
MBI’s sociodemographic data supports informed decision-making wherever a clear understanding of the market is needed. It is especially valuable for use cases such as:
- Quantify regional sales opportunities / market potentials
- Focus on marketing activities locally
- Controlling: Formulate realistic and quantified objectives
- Identify unused market potential
- Restructure and optimize market and sales areas
- Site planning: Develop expansion strategies
- Evaluate areas for strengths and weaknesses
- Map marketing campaigns
提供机构:
Michael Bauer International GmbH
创建时间:
2025-06-30
原始信息汇总
MBI Sociodemographic Data for Bosnia and Herzegovina
概述
MBI提供波斯尼亚和黑塞哥维那的新鲜社会人口统计数据,支持基于数据的决策。数据来自单一来源,确保跨市场的一致性和可比性。数据涵盖人口、性别、年龄结构(15岁年龄组)、失业率、家庭数据以及消费者风格数据。部分区域还提供额外变量,如按收入五分位数划分的家庭、教育水平、家庭类型和婚姻状况。
业务需求
- 360度客户视图:结合社会人口统计数据和客户数据,全面了解客户需求、行为和潜在价值。
- 市场分析:发现未开发的市场潜力,并基于人口特征精确量化区域销售机会。
- 需求预测:利用人口趋势设定符合区域需求的数据驱动销售和绩效目标。
- 位置规划:通过评估目标区域的社会人口结构,制定有效的扩展策略。
- 位置数据丰富:通过详细的人口和家庭属性丰富地理数据集。
数据字典
表名:MBI_MARKETDATA_2024_BA_POSTCODES5_SOCIO
列名
CTRYCODE(Varchar)POSTCODE(Varchar)NAME(Varchar)P_T(Number)P_PRM(Number)
示例数据
| CTRYCODE | POSTCODE | NAME | P_T | P_PRM |
|---|---|---|---|---|
| BA | 70233 | Bugojno | 1548 | 0.48913862624722 |
| BA | 70234 | Bugojno | 1196 | 0.37791330555017 |
| BA | 70240 | Gornji Vakuf-Uskoplje | 13012 | 4.11154509349400 |
使用示例
sql SELECT * FROM SOCIO."MBI_MARKETDATA_2024_BA_POSTCODES5_SOCIO";
其他产品
- MBI Sociodemographic Data for Bulgaria
- MBI Sociodemographic Data for Albania
- MBI Sociodemographic Data for Romania
- MBI Sociodemographic Data for Germany
- MBI Sociodemographic Data for Poland
- MBI Sociodemographic Data for Belarus
类别
- 360-Degree Customer View
- Demand Forecasting
- Demographics
- Location Data Enrichment
- Location Planning
- Market Analysis
联系方式
- 销售: info@mbi-geodata.com
- 支持: info@mbi-geodata.com
数据更新频率
- 每年更新
时间覆盖范围
- 2024年1月1日至2024年12月31日
地理覆盖范围
- 波斯尼亚和黑塞哥维那(按邮政编码)
云区域可用性
- AWS: Africa (Cape Town), Asia Pacific (Jakarta), Asia Pacific (Mumbai), Asia Pacific (Osaka) 等45个区域
关于Michael Bauer International GmbH
Michael Bauer International是地理营销小规模数据专家,十多年来已发展成为全球最大的数据提供商之一。MBI结合激情和科学知识,提供全球一致且可比的地理、市场和风险数据。
搜集汇总
数据集介绍

背景与挑战
背景概述
该数据集提供波斯尼亚和黑塞哥维那5位邮政编码级别的社会人口统计数据,涵盖人口比例和总数等关键变量。这些数据可用于市场潜力评估、营销活动本地化以及销售区域优化等商业决策支持。
以上内容由遇见数据集搜集并总结生成



