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Marketing Library and Information Services II. A Global Outlook

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IFLA Repository2025-10-22 更新2026-05-16 收录
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https://repository.ifla.org/items/86826f87-9def-4341-bfc4-e3b9bce79e89
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With contributions from library and information professionals (practitioners, researchers, faculty members, consultants, and others), Marketing Library and Information Services: A Global Outlook highlights a variety of exemplary LIS marketing practices and efforts from around the globe. The following broad topics are explored: changing marketing concepts; marketing library and information services in different countries; marketing library and information services in different kind of libraries; web-based LIS marketing, etc.
提供机构:
International Federation of Library Associations and Institutions
创建时间:
2021-08-10
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