Chinese Generation Z Green Hotel Visit Intention Survey Data

This is an open database concerning the visit intentions of Chinese Generation Z towards green hotels. The questionnaire, based on the original Theory of Planned Behavior (TPB), incorporates multi-dimensional perceptions of green value and corporate social responsibility, consisting of a total of 39 questions. A total of 426 responses were collected through online distribution

本数据集为公开数据库，涉及中国Z世代对绿色酒店的访问意图。问卷基于原计划行为理论（TPB）编制，融合了绿色价值和企业社会责任的多维度认知，共包含39个问题。通过在线分发，共收集到426份有效回应。