eCommerce Benchmark KPIs: Electrical Appliances in New Zealand

In 2023, next to an add-to-cart rate of 7.9%, a cart abandonment rate of 64%, and a conversion rate of 2.8%, the eCommerce Benchmark KPIs for Electrical Appliances in New Zealand also consist of an AOV of US$170, a discount rate of 9.6%, and a return rate of 7.1%.

在2023年，新西兰电子商务电气设备行业的关键绩效指标（KPI）表现为：购物车添加率7.9%，购物车放弃率64%，转化率2.8%，平均订单价值（AOV）为170美元，折扣率为9.6%，退货率为7.1%。